1. Why A Website Matters

In this topic, I’ll explore why your website is more than just a digital business card, it’s your most powerful sales tool. I’ll explain how your site impacts credibility, lead generation, and client trust. I’ll also discuss what makes a great website work in today’s fast-paced online world and how to turn visitors into customers.

2. Automation & Efficiency

Discover how to save time, reduce manual work, and run your business more smoothly with smart automation tools. I’ll walk through real examples of how small businesses can use automation to handle follow-ups, scheduling, lead capture, and even marketing... without losing the personal touch.

3. SEO & Online Visibility

If you’ve ever wondered how to get found on Google, this topic breaks it down. I’ll cover the core elements of SEO in a simple way, including keywords, website structure, local search, and how to improve your rankings without spending a dime on ads. You’ll leave with tips you can use right away to boost your visibility.

4. Custom Design vs Template Websites

Not all websites are created equal. With this topic, I’ll compare custom-built websites with popular template-based options, revealing the pros and cons of each. You’ll learn how design choices affect performance, user experience, and search engine rankings—and why a one-size-fits-all solution might be holding your business back.

5. Content Creation & Strategy

Your website is only as strong as the content on it. In this talk, we’ll dive into how to craft content that connects, informs, and converts. I’ll show you how to create a strategy that works for your business—including what pages you need, how to write for SEO, and how to plan ongoing content that keeps people coming back.

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